Steve P. Young – App Masters Academy

Course Curriculum

App Masters Academy
What’s Working Today! (Always updated with the latest strategies)

     
    Apple App Store ASO – What’s Working for 2021 (12:37)
     
    Google Play ASO – What’s Working for 2021 (15:46)
     
    8 Secrets to Increase App Subscriptions (24:56)
     
    Million Dollar Pricing Pages (24:56)
     
    How to Use Copyright Keywords (7:11)

Retention and Monetization

     
    Million Dollar Pricing Pages
     
    How to Increase Your App Virality (9:00)
     
    8 Secrets to Increase App Subscriptions (24:56)
     
    The Effective Push Notification Strategy (Includes Drip Campaign) (18:20)

App Store Optimization

     
    Welcome (3:32)
     
    Introduction (1:46)
     
    Project Overview (0:45)
     
    What is App Store Optimization (ASO)? (1:42)
     
    ASO Factors (2:51)
     
    ASO Strategies (1:26)
     
    ASO Keyword Template (4:28)
     
    Tools to Generate Keywords (10:56)
     
    How to Use Search Ads to Find New Keywords (7:28)
     
    Why You Should Use Two ASO Tools (Mobile Action & Sensor Tower) (13:41)
     
    How to Double Your Keywords (Spanish-Mexico Trick) (11:58)
     
    How to Get Keywords Data (5:45)
     
    How to Pick the Right Keywords (iOS) (15:30)
     
    How to Pick the Right Keywords (Google Play) (7:21)
     
    Optimizing Beyond the Keywords (15:44)
     
    How to Write An App Description That Converts (5:13)
     
    How to Find Keyword Misspellings & Increase Downloads (10:53)
     
    How to Use Copyright Keywords (7:11)
     
    How to Guarantee Increase Keyword Rankings (5:45)
     
    Watch Me Optimize: Simple Notes (27:54)
     
    Black Hat ASO: How to Buy App Store Reviews (10:03)
     
    How to Build Backlinks (32:40)

How to Land an Apple Feature

     
    How to Reach Out to Apple (43:57)
     
    How to Create a Presentation for Apple (9:23)
     
    How to Find an Apple App Store Manager Through LinkedIn (5:39)
     
    How to Use LinkedIn Ads for an Apple Feature (13:27)

How to Get Massive Press for Your App or Company

     
    How to Find Anyone’s Email Address in 2 Minutes (6:03)
     
    How to Track Your Email Opens & Clicks (6:03)
     
    How to Automatically Remember to Send Follow Up Emails (7:08)
     
    How to Reduce the Time You Spend Emailing Reporters (6:50)
     
    The Problem with Getting a Reporter’s Attention (1:49)
     
    The #1 Way to Get Press Coverage (6:30)
     
    How to Use the Founder as the Story of Your Launch (1:56)
     
    How to Come Up With Your Unique Selling Point (2:47)
     
    Use The “First Look” Approach (4:34)
     
    7 Things to Include in Your Press Outreach Email (16:37)
     
    How to Follow Up with a Journalist (5:15)
     
    How to Find Influencers & Get Them to Share Your Content (7:29)
     
    How to Find The Most Shared Content & Key Influencers (9:30)
     
    How to Get Free Publicity (10:57)
     
    How to Best Leverage The Exclusive Strategy (3:02)

How to Soft Launch Your App

     
    Soft Launch Promo (1:20)
     
    Project Overview (7:56)
     
    Why Soft Launch (12:16)
     
    v0.999??? (1:35)
     
    Soft Launch Goals (9:03)
     
    Beta Users Online (6:27)
     
    Beta Users Offline (3:43)
     
    Soft Launch Countries (3:45)
     
    More Testing (10:29)
     
    Soft Launching on iOS (11:53)
     
    Soft Launching on Google Play (4:41)
     
    How to Leverage Soft Launch (5:19)
     
    Revive an App or Let it Die (13:32)
     
    Conclusion (2:19)

How to Launch on Product Hunt

     
    Overview (1:38)
     
    Project (1:19)
     
    What is Product Hunt? (1:51)
     
    Product Hunt Roles and Algorithm (4:26)
     
    Tools and Resources to Help (12:11)
     
    Things You Must Know Before Launching (3:35)
     
    How to Come Up With Clever Taglines (3:59)
     
    Pitching a Moderator (4:21)
     
    Step by Step Guide on Launch Day (9:53)
     
    ProductHuntPressEmail
     
    ProductHuntModeratorPitch
     
    ProductHuntResources

Guest Experts

     
    GameDesign_KevinWolstenholme_Final (40:42)
     
    alternate_marketplace (62:16)
     
    Facebook_Targeting_hacks (46:14)
     
    App-Performance-FINAL (76:53)
     
    app-traffic-academy (28:41)
     
    fanbytes-snapchat (43:13)
     
    fun-run-formula (50:29)
     
    cross-promotion-mark-johnson (48:21)
     
    aso_professional (42:21)
     
    global-market-josh-burns-FINAL (64:01)
     
    how-to-get-press-final (25:05)
     
    reskinning-apps-yohann-taieb (43:12)
     
    app-video (43:49)