If you’re a health coach, wellness coach, or holistic nutritionist looking to create a profitable, fulfilling career that will replace your soul-destroying 9-to-5 while making a meaningful impact in the world, then you already know it’s not enough to have the nutrition and wellness knowledge you learned during your health coach training…you also need to learn how to be an entrepreneur.

I’m sure you know there’s a huge gap between conventional healthcare and true wellness, and that health coaches are poised to fill that gap.

You probably also know that the wellness industry is a $3.72 trillion industry and growing rapidly. (Global Wellness Institute)

And I know you’ve heard the terrifying statistics on the rates of chronic illness. Highly skilled and passionate health coaches will play an increasingly crucial role in helping people make lifesaving, sustainable behavior change.

Here’s What You Might Not Know…

WHEN YOU GET IT RIGHT, AND BUILD A ROCK-SOLID FOUNDATION FOR A TRULY PROFITABLE HEALTH COACHING BUSINESS, YOU CAN:

• attract and book your dream clients, replace your 9-5 income, and finally be free

• travel, create your own schedule, and have more time with your kids or family

• design the life you want while improving the lives of others at the same time (incredibly rewarding!)

• feel confident that you have what it takes, so you can stop looking at other coaches succeeding and feeling like you’re a step behind

• have the systems in place that allow you to feel confident and in control of your ability to generate consistent income every month

• become the go-to expert in your field, which will open up a world of opportunities down the road…to write books, become a speaker, publish a cookbook…

Even though the reasons to build a profitable health coaching business are obvious, the path to doing it successfully is anything but.

The 5 Myths That Are Blocking Your Success As A New Health Coach

MYTH #1: Your Health Coach Certification Is Your Instant Ticket To Success

Many women I’ve worked with have believed that all they need to do to become a successful health coach is get certified, hang up a shingle, and all the pieces will fall into place. Truth is, there’s way more to building a business than becoming certified as a health coach.

That’s just the starting point.

What you need to do instead is build a rock-solid foundation with all the business essentials, including a profitable niche, a strategic plan, and an irresistable signature program that your ideal clients love.

MYTH #2: Believing You Can Help Everyone

When you begin to take your own wellness journey, you discover this amazing world. It’s like you’ve been granted a secret key to the universe: there are all these amazing things you can do to take control of your health and wellbeing, prevent disease, improve your longevity…and you want to shout it from the rooftops.

And maybe, in an ideal world, you could help everybody improve their health. But when you’re building your business, it’s critical for you to identify a very specific type of person you want to work with: your ideal client.

Of course what I’m talking about here is choosing a very clearly defined, narrow niche.

When you’re speaking to everyone, you’re speaking to nobody. Your message won’t resonate, you’ll have great difficulty finding your tribe and your ideal clients.

Myth #3: Believing That The Best Way To Get Started Is To “Hustle” On Social Media

Getting out there and hustling on social media without the foundation of your business established and without a solid PLAN is the best way to suck all your time. It’s a great way to stay BUSY and to feel like you’re being productive, but you’ll be spinning your wheels without an actual strategy. Without any results.

And how will you know what to post if you haven’t established the fundamentals, like your niche and your ideal client, your packages, your brand?

Build the business foundation first, get your fundamentals down…and then your use of social media will be strategic, smart….and fruitful.

Myth #4: Believing A Signature Program Isn’t A Good Idea

A lot of health coaches come out of their training with the belief that you shouldn’t create a specific program, or a signature system. That all you need to do is coach people from “where they are”.

And while that’s partially true, in that coaching needs to be organic and guided by your client’s needs…developing a signature program is the key to building a successful health coaching BUSINESS. Trying to sell “coaching” to people is an uphill battle. And one that will not pay your credit card bills.

A signature program is the key to everything—it gives you confidence, authority, and something specific to market.

Myth #5: Believing You Can Just Roll Up Your Sleeves And Do It All Yourself

Trying to do this on your own is the slow-path to the success you want.

There are tried and true methods that work, and in order to reach your goals faster. Learning from an expert and following a roadmap is the best thing you can do to set yourself up for success.

A proven plan, a step-by-step roadmap will get you there faster and better.

And One Dirty Little Secret I’m Going To Let You In On…

Even though health coaching is a massive and rapidly growing industry, not everybody who wants to be a health coach will make it.

A few aspiring health coaches will rise to the top, and create life-changing success for themselves…while many others will find only frustration and disappointment, and eventually give up.

And the main reason for this, as you’ve likely seen by now, is that while increasing numbers of health coaches are getting certified every year…

…it takes way more than certification to build a successful business.

But as long as you can avoid the biggest blunders that sink most aspiring health coaches, the path is paved for you and a fulfilling, profitable health coaching business.

One that allows you to achieve more freedom, create more income, and make a huge impact in the lives of many.

The key ingredient to all of this is a business built with a solid foundation.

And with your permission, that’s what I’d LOVE to show you how to build.